The Comparison Site Playbook

Discover proven engagement, retention and acquisition strategies to convert visitors into loyal customers
Learn innovative ways to engage and retain users through personalised customer experiences
Gain actionable insights into balancing user experience with increasing revenue generation
Explore a real-life case study highlighting successful customer retention and engagement techniques

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In this resource

Unlock the secrets to thriving in the competitive comparison site industry with our guide to mastering customer acquisition, engagement, and retention. From leveraging closely aligned brand partnerships and targeted marketing campaigns to implementing gamification and rewards programmes, this playbook covers a wide range of tactics to overcome common retention and engagement challenges and drive business growth.

Identify and overcome the key challenges faced by comparison sites

The Comparison Site Playbook

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In this resource

Identify and overcome the key challenges faced by comparison sites

Acquire customers via brand partnerships and targeted campaigns

Enhance user engagement with personalised content and experiences

Retain customers with loyalty programmes and valuable rewards

Learn from a detailed case study from Money Expert Rewards

Apply practical tips to build lasting relationships with the end user consumer

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