Loyalty Uncovered 2025 LP

2025 Loyalty Uncovered Report

  • Access insights from 100 enterprise brands including investment priorities, key challenges and competitive strategy.
  • Discover why 84% of businesses are prioritising personalisation and strategic brand partnerships to drive customer loyalty in 2025.

  • Learn how outsourced loyalty solutions deliver a reduction in operational costs and faster time-to-market.

Download the report

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In this resource

We've examined the current landscape of customer loyalty across key industries for 2025. By analysing data from over 100 conversations with enterprise brands, we've created this comprehensive report, offering a clear view of how businesses are reshaping their approach to customer loyalty in response to changing consumer expectations.

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See how leading brands are engaging their customers to improve retention
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Understand API challenges and the options for tech stack integration
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Learn how brand partnerships have become essential for loyalty
Discover why 69% of businesses prefer outsourced loyalty solutions
See how AI and machine learning are transforming loyalty
Explore case studies with measurable results including programme cost reduction
Propello Loyalty Platform: Trusted by Leading Enterprise Brands
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Download the report

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